Interactive marketing Essay Example | Topics and Well Written Essays - 1500 words

synergistic selling - Essay ExampleHas cookies which are small texts files placed in the computers by the websites visited by the consumersHas an e-dialogue pedigree for the high frequency riflelers and the customer communications in the UK.Has the mobile marketing and in any case personal electronic messaging on its website.Sell tickets online.Has web sales and marketingHas online booking and paperless ticketingCustomers can check their passenger entropy and details from the internet before they travelHas enormous online travel offers for the customers making them to embrace he online travel technology.2.0 British airwaysBritish air lanes have been using the web marketing very extensively and it has installed various modes of marketing the airline via the websites and this has since increased their anticipated profits. To start with through the internet marketing the airline has offered a Google solid ground vacation views in an attempt to lure more the great unwashed to bo ok their next flights with the airline. (BBC business password 2001)The Google earth imagery that has been added in their website has been used in helping the people who are travelling with the airline to see where they will be enjoying their vacations before they even take the flights. The British airways and the ilk have since suffered a considerable loss of revenue from a dramatic drop in demand for the transatlantic flights like the Ryan air as well as from the temporary closure of the American airspace after the attacks. (Vincent 2003)3.0 work out airline Ryan airIn the midst of the turmoil in the airline industry the Ryan air multiply has continued to prosper and attracting more and more passengers against all the formidable odds. The airline which is known as no frills or discount...(BBC business news 2001)The Google earth imagery that has been added in their website has been used in helping the people who are travelling with the airline to see where they will be enjoying their vacations before they even take the flights. The British airways and the like have since suffered a considerable loss of revenue from a dramatic drop in demand for the transatlantic flights like the Ryan air as well as from the temporary closure of the American airspace after the attacks. (Vincent 2003)In the midst of the turmoil in the airline industry the Ryan air caudex has continued to prosper and attracting more and more passengers against all the formidable odds. The airline which is known as no frills or discount airline is seizing the initiative while most of the other carriers like the British airways are loosing their heads. Their disordered cost ethos advantage is enabling them to ride out the economic slowdown.Ryan airs low cost culture have made the companys costs gradually decline as they use the paperless ticketing and they also do their sales and marketing over the phone or through the internet.